Hwy 141 is a heavily travelled artery to many suburban bedroom communities. This unit is located at a stoplight and visible from numerous nearby convenience stores, fast food and casual dinning restaurants, two hotels and a high volume Starbucks location. This creates a captive audience that is looking for information. Traffic backs up consistently each evening for rush hour as traffic exiting off I-44 gets bottlenecked at the stoplights. This unit communicates your message to southbound travelers whether they are heading home or to shop at the busy Gravois Bluffs retail center (Wal-Mart, Kohls and Lowes anchor this development).